3 EASY STEPS TO CREATE INTERNET WEALTH EMPIRE

So, the three keys to creating income from ANY web site:

.     Have a lead product that people WANT.
Have freebies at your site that follow the theme.
Have multiple backend or supporting products for the theme.

So exactly how do you choose the strategy for your Internet Marketing Empire? Below you will find a three step process in helping you develop your overall strategy. Your actual day to day internet marketing tactics will then flow out of your overall marketing strategy.

STEP ONE: Create Your Overall Theme to Your Online Business

You can develop a business around a single product but it is advisable to have more than one product to derive maximum benefits. Even if you are promoting a single product upfront, it is not the product that people want. They want the BENEFITS they receive out of the product. When designing your site, think about an "Ultimate Benefit" to build your site around.

 It is that ever abiding "WANT" or "GOALS" that your prospects have with them continually. Ultimate Benefits are things such as: more money, weight loss, online success, being sexually attractive, self-defense, etc.

Ultimate benefits are what your prospects are really seeking after. So, don't base your business just on products. Base your business on this Ultimate Benefit. This will be the theme that binds everything else you do at your site together. It is what you want your site to become known for. It is why people will return to your site over and over again forever.

What is it that your prospects ultimately want?
More Money
Better Health
Weight Loss
etc.

Once you have defined your "Ultimate Benefit," that's where the products can come in. You will want to provide multiple products that all fall under the same Ultimate Benefit. This will help you to create "Multiple Streams of Income" all generated from one web site.

What mail order or internet company do you know of that only has one product? There aren't any really successful ones. Even the sites which seem only to have one main product still have dozens of different profit streams which all originate from the main product. Your mission online is to help people reach their ultimate goals, and that cannot be done with just one product. It takes a variety of products to accomplish this goal.

So, the absolute best set-up is to focus on a main product, and then have many different backends or supporting products which will help your customers to further their goals. This type of system is often referred to as a marketing funnel. You may be selling a book about Ad Copy on your site, but you will also have consultations, seminars, audio tapes, and ad writing services which all support your theme.

If you are selling web sites as a primary lead product, you could also sell books on internet marketing, web design services, CGI programming, etc. If your theme is weight loss, your primary product may be a nutritional product. You could also sell weight loss and exercise books. A newsletter could be started. You could also do personal one-on-one consultations for specific individuals.

You also don't need to come up with all of these products yourself. Many of them can be found through Joint Ventures with other companies which have products you know your customers want.

STEP TWO: Develop A Unique Aspect to Your Business...Your USP

Your business cannot just be a me-too business online. You need to develop some type of uniqueness to it...something that sets you apart from all of the rest of your competition online. You need to create a "Unique Selling Position" which makes you stand out from the crowd online.

For example, everyone is selling books online. How did Amazon.com become the most well known bookstore on the interne? They developed a USP which basically states, "The World's Largest Bookstore" which is exactly what they are. They have stated in one phrase exactly what makes them unique from the rest of the bookstores in the world.

How can you develop your own USP?

.     You probably aren't going to own the largest selection of anything in your business since most of us have started out bootstrapping at home or in our small business. Let me give you a simple little formula you can use which will help you immensely in the creation of a USP for your business.

I want you to write how most of the businesses in your market are in the first section. Then, I want you to write what sets you apart from them. Avoid using words such as quality or better service, because those types of things don't really mean anything UNLESS you are more specific in your description. This may take you a while to do. You probably will have to study your competition online for a while. Give yourself a few days to think it over. Then, write it down.


Use your USP on your signature file online...use it on your website...use it in your ad copy. Let it become a guiding force to your online business that sets you apart and defines you as the person to deal with in this area.

STEP THREE: Concentrate on Building Relationships with Your Prospects

To fully develop an online business, you need to maximize your relationships with people. Although your goal in your internet business may be to set it up on auto-pilot, you have to remember at all times that you are dealing with real people. Credibility online is a major issue because there are many fly-by-night get-rich-quick operators on the internet.

To help you develop this credibility with your prospects, your overall strategy has to include such tools as ezines, message boards, chats, conference calls, dealer programs, etc. Many people keep asking exactly why does it seem ezines are popping up everywhere...it is simply because they work. They help you to develop the relationships you need with your prospects. You are able to contact your prospects over and over again providing them with good useful information.

The same thing is true of the message boards. Once you have worked them up to a certain level of traffic, the same people will keep coming back day after day learning from you and the other experts you may have brought to your board.

Use your imagination and develop other free services such as these to help you develop your web site and relationships online. How about doing JV's with other businesses? How about running a monthly conference call on your subject? Your business online is only limited by your imagination!

QUICK WAYS TO MAKE MONEY ONLINE

Our economy is in crisis. Everyone is facing great financial hardship. There have been massive job cuts and lay offs. People are running to banks for loans but are turned back because banks themselves are in distress. Who wouldn’t want to find out about fast money online? Internet is the best way to make money – free, fast, and easy!

Here are few things that you can do online:

   1. There are websites that needs article writers. You can write articles in a given topic and get paid.

   2. You can post pictures if you’re good with a camera. Publishers search through websites using keywords. When a publisher buys one of your pictures, you get a percentage.

   3. There are sites such as  facebook, twitter and other social networking sites where you can advertise your products for sale (if there is) for free. You can receive payments through PayPal or they can simply deposit it to your account
.
   4. You can create a local blog. You can make profit online by blogging news and events. You can get paid by accepting advertising from local businesses.

   5. You can create a blog to do affiliate marketing at clickbak or Paydotcom.

   6. You can learn how to design blog and websites for money.

   7. You can brief ebooks and sell online.

   8. You can buy PLR books and repackage for sell.

   9. You can package infomation and get paid.

  10. Online paid survey.

 

The things mentioned above won’t make you a millionaire overnight, but you will make real money in an instant and will surely help you pay for your daily expenses. Just remember to give time and effort in all the things that you do.

THE REAL MEANING OF AFFILIATE MARKETING

Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales.

Perhaps the simplest way to explain affiliate marketing is that it is a way of making money online whereby you as a publisher are rewarded for helping a business by promoting their product, service or site.

There are a number of forms of these types of promotions but in most cases they involve you as a publisher earning a commission when someone follows a link on your blog to another site where they then buy something.

 Other variations on this are where you earn an amount for referring a visitor who takes some kind of action – for example when they sign up for something and give an email address, where they complete a survey, where they leave a name and address etc.

Commissions are often a percentage of a sale but can also be a fixed amount per conversion.

Conversions are generally tracked when the publisher (you) uses a link with a code only being used by you embedded into it that enables the advertiser to track where conversions come from (usually by cookies). Other times an advertiser might give a publisher a ‘coupon code’ for their readers to use that helps to track conversions.

WHY MOST INTERNET MARKETERS FAIL

 After working over four years on the Internet, both on a part-time basis and a full-time basis, I feel I am qualified to analyze the high failure rate in Internet marketing. Did you know that 95% of all people who try to make money on the Internet never do?

So why is it that out of 100 people 95% of them will quit! Here are three reasons that I have zeroed in on.

1. Most Internet marketers do not give their product the desired publicity. This is a big mistake because they feel they can rely strictly on free advertising to get the necessary traffic to their websites.

Do you have any idea how hard it is to get free traffic to your website? It takes a lot of work and most people are just not willing to stick with that on a consistent basis.

However if you expect to really succeed in the game of Internet marketing you are going to have to spend money promoting your business in some way.

2. Most Internet marketers are not business people to start with. This means that they are really not entrepreneurial by nature. A true entrepreneur understands there will be many bumps along the roads to success.

As a matter of fact successful entrepreneurs view setbacks more in terms of opportunities. The average person does not have this mindset, therefore they get frustrated and give up and quit.

3. Most Internet marketers start part-time. This is understandable because we all have bills to pay and full-time jobs are necessary to do that.

However this does not give the ordinary person enough time to work on their business every day. This is especially hard when you are starting without any Internet marketing skills. You have to devote a certain amount of time to learning how to do Internet marketing before you can become good at it.

There just isn't enough time in the day for some people to learn how to become an Internet marketer and then turn around and put into practice the knowledge they have just received. Therefore they give up and quit!

With the many different ways to make money on the Internet today there really isn't any excuse for a 95% failure rate.

However I do not anticipate seeing a change in this failure rate because there are even more people coming online trying to make money then there has been in the past. Sadly most of these people will give up and quit before they ever become successful.